Lantern

Branding & Product Design (MVP)

Dealing with death is hard.

Lantern is an exciting start-up based in Brooklyn, NY, that offers a free step-by-step guide on how to navigate your life before and after a death.

In this project, our team was tasked to create and develop Lantern’s branding, its website and guided web app (MVP).

See the work live at Lantern.co

Role: Creative Director

Custom Illustrations

In an effort to disrupt this category, we gave Lantern a more vibrant and celebratory tone. To achieve this vision, we asked a series of artists from around the world to create custom illustrations dedicated to loved ones they have lost. This gave Lantern a unique web presence that feels refreshing, welcoming, sensible and full of art.

A Resourceful Web App

Our UX team designed a guided step-by-step experience for when people need it most.

This product allows users to plan ahead or navigate through the logistics of life after the death of someone they love.